• There’s Power in Positive Expectancy!
• How Positive Expectancy Works
• Developing an Attitude of Positive Expectancy
• Summary and Affirmations
• I Believe!

LESSON TWO: WHAT IT TAKES TO BECOME A WINNER

• What's the Difference Between Losers and Winners?
• Attitudes of Winners
• Behavior of Winners
• Results Enjoyed by People at the Top
• Summary and Affirmations
• I Am a Winner!

LESSON THREE: CULTIVATING AN ABUNDANCE ATTITUDE

• Physical Abundance
• The Abundance of Mental Potential
• The Choice Is Yours
• Unleashing and Using Your Potential
• Abundance Attitude: Results and Rewards
• Summary and Affirmations
• My Potential

LESSON FOUR: FOCUSING ON SINGLENESS OF PURPOSE

• Establish a Purpose for Life
• Transforming Dreams into Reality
• Successfully Managing Distractions
• Summary and Affirmations
• My Purpose

LESSON FIVE: PSYCHO-CYBERNETICS FOR WINNERS

• Successfully Programming Your Goal Selling Computer
• Putting the Power of Goal Setting into Action
• Enhancing Your Self-Image
• Principles That Get Results
• Summary and Affirmations
• l Am

LESSON SIX: DEVELOPING THE DESIRE OF A WINNER

• The Transforming Power of Desire
• Desire Makes a Differencel
• Making Desire and Self-Motivation a Way of Life
• The Hallmarks of Genuine Desire
• Summary and Affirmations
• I Desire

LESSON SEVEN: MAXIMIZING THE POWER OF ENTHUSIASM

• A Key to Personal and Professional Fulfillment
• Controlling the Emotional Climate
• Tactics for Developing Enthusiasm
• The Benefits of Enthusiasm
• Summary and Affirmations
• I Am Excited!

LESSON EIGHT: A TOUGH MENTAL ATTITUDE

• The Need for a Confident Approach to Winning
• A Tough Attitude Toward Your Career
• A Tough Attitude Toward Yourself
• A Tough Mental Attitude Toward Problems
• A Tough Mental Attitude Through Goal Selling
• Summary and Affirmations
• My Winning Attitude

LESSON NINE: NEVER, NEVER, NEVER GIVE UP!

• Why People Quit
• A Plan for Developing Persistence
• Turning Adversity into Opportunity
• Summary and Affirmations
• I Am Determined

LESSON TEN: THE POSITIVE FORCES OF LIFE

• The Impact of the Invisible
• Choosing to Change
• The Positive Force of Enthusiasm
• The Energizing Force of Desire
• The Magnetic Power of Personal Charisma
• Synergizing Positive Life Forces
• Summary and Affirmations
• I Have Power

LESSON ELEVEN: EMBRACING THE PURE JOY OF WORK

• A Creative Outlet
• A Fascination with Work
• The Rejuvenating Effects of Work
• The Joys of Self-Discipline
• Summary and Affirmations
• I Enjoy Working

LESSON TWELVE: BECOMING A TOTAL PERSON

• Achieving a Balanced Life
• Facing Reality
• Giving and Receiving Freely
• The Freedom to Become the Best and Brightest You!
• Summary and Affirmations
• l Am Free!

GOAL SETTING TOOLS

• Goal Planning Sheet
• Goals Accomplished